‘Adults buying kids toys to escape global turmoil’, sales data suggests
BBC A Stitch puppet (left) with Richard North from Wow Stuff at the DreamToys event Toy sales have fallen for a third year in a row as family budgets are squeezed – but adults are buying childhood favourites to escape their troubles, research suggests. A falling birth rate, the cost of living and fewer big hit film franchises have combined to push the value of sales down 3% on the